Pura Vida
Pura Vida Bracelets & Rings
Founded in 2010 by two friends who visited Costa Rica after graduation, Pura Vida (“Pure Life”) designs celebrate slowing down to enjoy the simple things in life and living life to the fullest. These handcrafted string bracelets are available in tons of color options, and their simple, vibrant designs and their affordability allow fans to stack multiples on their wrist and add cheer to any outfit. Spread the good vibes—Pura Vida bracelets are fun for teen girls to exchange and receive as gifts. Because the strings are wax-coated, they’re durable and waterproof (great for the pool or the beach!) and many include enamel or copper charms. Most importantly, the company has been able to support more than 800 Central American artisans who make the bracelets with a steady income and positive environment. Pura Vida also gives back to charities worldwide, providing nearly $2 million to more than 175 causes they and their fans care about, from breast cancer research to ocean preservation. Pura Vida's product selection has expanded from bracelets to also include rings, earrings, necklaces and anklets.
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